2024-2025
impact report
We’re building a more accessible culture of movement, reducing barriers and creating opportunities for physical activity across Canada.


people in Canada engaged with our initiatives, from participating in our campaign and digital challenges to following us on social media or visiting our website.

was distributed by us to municipalities and organizations to provide high-quality physical activity and sport opportunities for equity-denied groups.

of people in Canada agreed that our activities are impactful in making people across the country more active. *

participaction helped people in canada become and stay active and live healthier lives.
over 1 in 4
Over 1 in 4 people in Canada got active because of our Community Challenge.
30,000
Over 30,000 people in Canada participated in our digital physical activity challenges, with 29% of Sneak It In and 49% of Make Room to Move participants increasing their physical activity levels by 30 minutes per week post-challenge.
participaction influenced canada’s physical activity strategies through strong leadership and partnerships.
We hosted a National Physical Activity Summit that brought together more than 80 organizations to start the process of developing an active canada action plan to address Canada’s physical inactivity crisis.
We formed the physical activity collective – a group of national sports, physical activity and recreation organizations committed to working with the Government of Canada on providing physical activity support for Canadians in a coordinated and sustained way.
78% of sport, physical activity and recreation organizations agreed that we influence government, non-government and community organizations to create and strengthen physical activity policies, programs and campaigns.*
79% of organizations representing equity-denied groups indicated increased engagement with physical activity because of our programs and initiatives. **

participaction’s thought leadership advanced critical research and accessible resources.

the 2024 report card on physical activity for children and youth
The most comprehensive assessment of child and youth physical activity in Canada, our Report Card prompts new research and influences programs and policies.

advancing the united nations’ sustainable development goals (sdgs) through physical activity: an opportunity for canada to lead the way
We examine how Canada can leverage existing sport, physical activity and recreation strategies to effectively support both international and domestic SDGs.

moving towards a new normal: the social climate of physical activity
Can Canadians be motivated to get active like they were motivated to quit smoking and/or recycle_ We evaluate the current social climate of physical activity and how to change it.

People in Canada continued to see Participaction as a trusted, go-to resource and champion of inclusive physical activity. *
a special thanks to our partners:
We would not have been able to achieve any of our success without the dedicated support of our staff, partners, board of directors, funders and supporters. Thank you to our champions for moving with us and for your ongoing leadership and collaboration!





